Instagr/am/bient: Stop, Collaborate and Listen
January 20, 2012 | No Comments
One of many lessons to be learned from hip-hop (or Kenny Rogers) is that it’s hard to beat a solid collaboration. For us that goes exponential when you make it cross-media, with bonus points if there’s an iPhone involved. So you can imagine what happened when we got ahold of Instagr/am/bient: 25 Sonic Postcards – the recent photo/musical collaboration pulled off by ambient/electronica entity Disquiet. In a nutshell, 25 musicians took and swapped Instagram pics, then each composed an ambient track using the given image as its inspiration. Great idea.
In their words:
“Photos shared with the popular software Instagram are usually square in format, not unlike the cover to a record album. The format leads inevitably to a question: if a given image were the cover to a record album, what would the album’s music sound like?
Instagr/am/bient is a response to that question.”
It looks good. It sounds good. It is good. Read, see, and listen all about it here: http://disquiet.com/2011/12/28/instagrambient-25-sonic-postcards/
It’d be interesting to flip it around again and hand the tracks off to a different set of photographers (or other visual artists) for them to create images based on the audio. And on an on for that matter.
But that’s a digression for later. For now, download Instagr/am/bient in its entirety and spend some quality time with it this weekend.
Let’s get out of here. Word to your mother.
-BZ
Tags: ambient > instagram > iphone > music