The Bluezoom Blog

Thoughts on Advertising, Design, and Chemistry

Archive for January 2011

On Not Going Ape

January 27, 2011 | No Comments | View

We all know that primates are kick-ass. Of course, we all know we’re all primates, too–but that’s beside or behind the point. Everybody loves a monkey or a great ape, perhaps naturally. There’s a good chance our sympathetic response is hard-wired, a part of being human. It’s such a sure-fire staple that here at the [...]

Remembering The Man with the Golden Ear

January 20, 2011 | No Comments | View

In this era of completely exposed musicians and performers it’s hard to imagine a time when a teenager, listening to a vinyl LP of their favorite group, could only imagine what the band actually looked like as they performed. You’d try to mentally fill in the magic as you gripped the album cover, looked at [...]

In Defense of Still Not Liking Comic Sans

January 13, 2011 | 2 Comments | View

Last week, the admired and super-smart author and blogger Jonah Lehrer posted The Educational Benefit of Ugly Fonts on his The Frontal Cortex blog via Wired.com, sending designers and other type enthusiasts (read: mostly crusaders against Comic Sans) all a-twitter on the Twitter, with what looks to be slap-solid proof that disfluent type (read: Comic Sans) [...]

Take a Ride on the YouTube Time Machine

January 6, 2011 | No Comments | View

Starting out fresh and refreshed for 2011, we’d like wish you a very happy new year–and decade, for that matter. As it is at every beginning of a new year (or 10-pack of new years), there’s just as much looking back as there is forward. Actually, probably more looking back, since there’s way more to [...]